The Dr. Seltzer Saga
Founded in 1982
When the sun set on Halloween I had no idea that by morning I would become Dr. Seltzer. That night, filled with 'Spirits of the Liquid and Labeless' variety (moonshine) ... I offered to my fellow 'Sport Drinkers' .. "If someone could make us feel better in the morning they'd be zillionaires."
He hired an artist to draw up his likeness and a local pharmacist to concoct a product. The hand-crafted wooded displays with finely appointed Gold Foil attract the consumers attention and the package closed the sale. The formula brought them back.
Laughter is the Best Medicine
The name was derived as a combination of “Alka-Seltzer” and “Hamburger Helper.” The product was an instant hit, and during 80s and 90s, Dr. Seltzer’s Hangover Helper® could be found worldwide, including all the T.G.I. Friday’s and thousands of convenience stores in the U.S.
2 Handled Mugs
The Doc offered a solution for the 2 fisted drinkers.
Get a Grip.
RE-ENTRY GLASSES offered eye protection while reentering the earth's atmosphere. Great for walking out of bars in the bright sunlight. Bikers loved them because they blocked the wind.
Sport Drinker Accessories
At one time the Doc had a product to address all the needs of the drinking community. The embroiderd hats, T-Shirts and the 5 O'Clock watch were a big hit in Myrtle Beach (1986).
Medicine Chest and Tins
The medicine chests were sold by Spencers Gifts.
Doc Invaded Russia
In 1991 we sold one million Dr. Seltzer's to the Russian government and they wanted to pay us with vodka and chandeliers. There was a book written about Doc's plight:
Moscow Madness
Doc Does Mardi Gras
The Hangover Hut in New Orleans 1985 with
Oldies Singer Extraordinaire, Rick Paradise.
Genetically Blessed Nurses
Head Nurse, Cat Bama Jax
Promotional tour
Promotional Tour
Doc toured the east coast in a Limousine, a custom 1931 Medicine Wagon and a tour bus.
